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2006 Archive
Philanthropy
Jan 1 - May 15
May 16-Sept 11
PHILANTHROPY/FUNDRAISING
1.7 Million Dollars Awarded For Research Project With Big Brothers Big Sisters of Canada

Burlington, ON - A new research study led by David DeWit, senior scientist with the Centre for Addiction and Mental Health (CAMH) and Ellen L. Lipman, Offord Centre for Child Studies will examine the relative importance of match relationship components (i.e., quality, shared activities, and contact) as determinants of positive change in the health and social functioning of Canadian children enrolled in Big Brothers Big Sisters (BBBS) adult mentoring programs. This is the first time researchers will conduct an in-depth study of involvement in BBBS match relationships on the health of Canadian children since BBBSC’s inception in 1913.

"This exciting project builds on an established collaborative relationship between BBBS and our research team. The project provides the opportunity to examine which characteristics of children, parents, mentors and agencies involved in the adult mentor match relationship, or combination of characteristics, contribute most to positive changes in social and health functioning for the mentees. This project will examine these issues in a careful and more detailed manner than has been done before." Ellen L. Lipman, M.D., Associate Professor, Dept. of Psychiatry and Behavioural Neurosciences, Offord Centre for Child Studies, McMaster University

The research project entitled, A Longitudinal Analysis of the Effects of Adult Mentoring on Children’s Health and Well-being: An Examination of the Big Brothers Big Sisters Community Match Program will undertake a multi-year longitudinal investigation involving 950 families (parents and children) and adult mentors from 15 Big Brothers Big Sisters agencies across Canada to examine children’s involvement in structured match relationships with adult mentors as a determinant of positive change in their health and behavioural functioning.

“This study is expected to advance the field of mentoring research by identifying what it is about a child’s relationship with an adult mentor (within the context of a structured program like Big Brothers Big Sisters) that contributes to positive changes in their mental health, social relationships, and academic performance at school. It will also uncover key agency, mentor, and parent characteristics that make possible the development of mutually satisfying and long-lasting mentor/child relationships” David J. De Wit Ph.D., Senior Scientist, Centre for Addiction and Mental Health, London, Ontario

“This is an exciting new research opportunity that we are extremely grateful for. The results of this study will allow us to teach communities, government and corporate audiences about the profound impact mentoring has towards the healthy development of children, families and communities”, stated Bruce MacDonald, President & CEO Big Brothers Big Sisters of Canada. “We see the positive results and we hear the amazing stories from children and volunteers across the country but thanks to this new research project, we will be able to share the good news with fact based support that will lend credibility to our movement.”

Big Brothers Big Sisters of Canada is the leading youth mentoring organization in Canada. It is committed to serving children and youth across the country by providing them with quality one-to-one relationships with volunteer mentors. They currently have 150 agencies in over 1000 communities nation-wide and are serving more than 23,000 children. Another 10,000 children are eagerly waiting to be matched.

The Centre for Addiction and Mental Health (CAMH) is one of the largest addiction and mental health organizations in North America and Canada's leading mental health and addiction teaching hospital. CAMH is a Pan American Health Organization and World Health Organization Collaborating Centre, and is fully affiliated with the University of Toronto. CAMH combines clinical care, research, policy, education and health promotion to improve the lives of people impacted by mental health and addiction issues.

Thank you to the Canadian Institutes of Health Research (CIHR) from whom funding was provided to make this research study possible.

PEER Group’s Food Drive effort worth its weight in gold

KITCHENER – PEER Group, a leading software engineering firm that supplies automation and integration solutions for manufacturing companies around the world, has established a new record for collecting food for the needy in the local community. The company, which has participated in the annual Food Drive of Waterloo Region since 2001, this year collected 9,641 pounds of food, a remarkable total that works out to 129 pounds of food collected for every company employee who took part.

PEER Group, based in Kitchener-Waterloo, has 80 employees and 75 of them were involved in this year’s Food Drive. PEER Group also has an office in Germany with another 30 employees.

“We’re very proud of what we’ve been able to do,” said Robert Harris, President of PEER Group. “This is the sixth year we’ve been involved in the Food Drive and it’s a great cause. Our people really pulled out all the stops in setting a new record.”

The company had an internal competition with four teams of employees each trying to outdo the other. The total weight of food collected by the winning team was matched to the tune of $1 per pound by the two men who founded and own the company -- President Robert Harris and Michael Kropp, Vice President of Engineering. Members of the winning team then used the additional funds to go out and buy more food. The result was almost 10,000 pounds collected. There was so much food that organizers from the Food Bank of Waterloo Region had to take several trips to get everything moved from the company’s offices at 72 Victoria Street South. PEER Group has finished in the top three, in terms of total food collected, every year that it’s been involved in the drive.

“The Food Bank of Waterloo Region is grateful for the efforts of everyone at PEER Group to make this year the most successful food drive ever,” said Ruth Friendship-Keller, Manager of Community Partnerships, The Food Bank of Waterloo Region. “Their contribution of over 9,600 pounds of food is by far the largest food drive by a company in our community this Thanksgiving. The food raised by these employees will make a big difference in the lives of approximately 25,000 of our neighbours who will need food assistance in the coming months.”

Two years ago PEER Group collected 7,959 pounds of food after Harris and Kropp again matched in dollars the volume collected by the winning team. This is the fourth year in a row that the company has collected more than 3,000 pounds of food. In 2001 and 2002 it just missed that total.

“We have a lot of fun doing this every year but the real winner is the local Food Bank,” said Tracy Martin, Sales and Office Administrator at PEER Group and the one who organized this year’s drive at the company. “When we saw all the piles it was really something. We actually collected the equivalent weight in food of two full-size SUV’s. This is definitely a company with a big heart.”


Laurier faculty of music to donate concert revenues to the Kitchener-Waterloo Symphony

WATERLOO – The faculty of music at Wilfrid Laurier University opens its ensemble concert season on October 14 and 15 with the WLU Symphony Orchestra, conducted by professor Paul Pulford. In light of the financial difficulties faced by the Kitchener-Waterloo Symphony Orchestra (KWSO), which were announced last week, the faculty of music will donate the revenues from its two opening orchestra concerts to the KWSO. Laurier’s president’s office will match the revenues.

“The faculty of music at Laurier is very fortunate to have musicians of the caliber of the KWSO in its own community,” said Charles Morrison, dean of the faculty of music. “A number of members of the KWSO have taught for us for many, many years and have dedicated themselves not only to their own orchestra and the K-W community, but also to our music program and to our students in particular.”

Last week, the KWSO announced that without an infusion of $2.5 million by the end of October, it would face bankruptcy. The KWSO has been an institution in this community for some 61 years.

“The KWSO has long understood its importance in, and responsibility to, the community,” Morrison said. “It is now time for the community to realize that it has a responsibility back to the orchestra and mount a full-court press to save it. This is our way of helping out.”

As outlined in recent press coverage, Kitchener is considering its application to be a culture capital, which makes the future of the KWSO critical. According to Morrison, an active, well-supported symphony will go a long way in support of such an application, while a history that includes a bankrupt symphony will only diminish the likelihood of attaining such a status.

The day after the press conference at which KWSO Board Chair Bob Astley announced the financial difficulties, Laurier’s faculty of music pledged its support.

“When I contacted president Rosehart to alert him of our plans to support the KWSO, he immediately pledged to match our revenues, thereby doubling our donation,” explained Morrison.

“The region of Waterloo is well known for post-secondary education, science and technology, and the arts.

It’s important that we don’t lose sight of the contribution that the arts make to a vibrant community,” said Rosehart. “Because of Laurier’s role in the community, as well as our faculty of music, we feel that the community needs a symphony orchestra. It’s for that reason that we would like to support the symphony in whatever way we can.”

The faculty of music routinely uses its own concert revenues to fund its entrance scholarships. The level of competitiveness in attracting the best students into music programs has shot up in the past few years, so a healthy entrance scholarship program is important. Thus, it is not without some risk that the faculty pledges its concert revenues to an external cause.

“But,” Morrison added, “we are talking about a bigger issue here, and when a major contributor to the musical-cultural life of our community is faced with a crisis, we have to look beyond our immediate needs and do what we can for the larger institution of live orchestral music. We will find other ways to take care of our scholarship fund; right now, we must do what we can to save one of the jewels in the crown of this community.”

The WLU orchestra concert will take place on Saturday, October 14 at 8:00 p.m. in the Maureen Forrester Recital Hall, and will be repeated on Sunday, October 15 at 3:00 p.m. Admission is $10 for adults, $5 for seniors and students from other universities, and free to all Laurier and high school students.

KW Symphony launches - SOS - Save our Symphony campaign

Waterloo – The Kitchener Waterloo Symphony announced October 4 that it is faced with raising $2.5 million by the end of October in order to remain a viable organization in Waterloo Region.

“The Symphony has enjoyed a rich history of providing spectacular and memorable live performances to our community,” said KW Symphony Board Chair Bob Astley. “However, we have reached a point where the Symphony is in a serious financial situation that threatens our future in the Region.”

To meet the financial shortfall, the Symphony is launching a month long fundraising campaign called Save our Symphony. Through this campaign, the symphony will be calling upon supporters and everyone in this community to act immediately and help ensure the Symphony’s legacy continues now and into the future.

Save Our Symphony is a multi-level campaign that will utilize direct mail, e-newsletters, media advertising, and a phone campaign. There will also be direct appeals to symphony supporters, community leaders, local governments and provincial and federal arts bodies.

“The Symphony has reached a critical stage in its evolution,” said Astley. “Our goal is to make every member of the community aware of the seriousness of this financial situation and to ask them to give whatever they can to help Save Our Symphony. If commitments totaling $2.5 million aren’t realized then the Board will have little choice but to declare bankruptcy and the Symphony will cease to operate.”

Astley noted that while the Symphony has been able to sustain its financial security to this point, the organization has faced a number of challenges over the past 10 years. Heading into the 2005/2006 season, there was an accumulated deficit of approximately $580,000. Through our 2005/2006 season, there was also a shortfall of approximately $600,000 leading to an accumulated deficit of $1.2 million.

Between 2002 and 2006, total revenue has declined by more than 6%. During the same time, expenses have increased by close to 11%. The main reasons for the deficit are declining ticket sales, a cut in grants from the Ontario Arts Council, and shortfalls in special fundraising initiatives.

Said Astley, “The situation we are currently facing is not unique to Kitchener Waterloo. In fact, arts organizations across North America have faced similar financial challenges and have emerged and been able to continue in their home communities. I am confident that, with the community’s support, we can overcome this situation and remain viable in Kitchener-Waterloo.”

Save Our Symphony – SOS – will run throughout the month of October, targeting all members of the community in an effort to raise the $2.5 million required. To generate strength and prosperity for the KW Symphony, Astley called on the immediate support and commitment of KWS employees, players, subscribers, sponsors and the community.

“We realize that this is an ambitious target, but we are confident we can band together as a community and save the Symphony for future audiences to enjoy,” Astley said. “The future of the Symphony, a valued community treasure, is riding on the support and participation of all of us. The Board is confident that we can overcome this obstacle with the cooperation and support of our community.”

As a sign of that commitment 100% of the 18 Board members have pledged their financial support for a total of $230,000, which is close to 10% of the overall community goal.

In addition to launching the fundraising campaign, the Symphony has developed a plan to reduce expenses and is identifying other short-term cost-cutting measures as part of its response to the financial issue. Earlier today, staff and players were advised of the situation, and were informed of a 15% reduction in fixed pay.

“We must continue to reduce costs and generate support in order to save our symphony. And with that process, regrettably, comes some difficult decisions that affect our employees and players,” said Astley. “Management has asked for a reduction in fixed pay, with a potential to restore this cut through variable pay measures and other means. We understand the toll this will take on our staff and players and appreciate their cooperation and understanding during this challenging time”

In announcing the reductions, Astley also noted that the Symphony is considering a number of options that could help raise funds to restore some of the cut in pay, and that management is working closely with players and staff to evaluate and implement ideas that would help address this shortfall.

Other steps taken by the Board to improve the Symphony’s financial position include narrowing the search for a new Music Director and focusing on innovative ways to enhance the symphony experience for the community that will in turn expand the audience by attracting a new and younger listener.

In spite of the financial challenges facing the Symphony, Astley expressed confidence and optimism in the community’s ability to respond and support the SOS campaign.

“This is a difficult time for the Symphony,” he said. “I believe that the Symphony can and will be saved through the participation of our community. In order for the Symphony to survive tomorrow, we need the community’s commitment this month.”

Individuals interested in supporting the SOS campaign are asked to visit the Symphony’s Web site at www.kwsymphony.on.ca or to call 519-745-4711 ext. 267. Throughout October, the Symphony will be taking pledges, which will be called on when the Board is certain there is a sustainable future for the Symphony.



Remarks of Bob Astley, Chair of the Board of Directors,

Kitchener-Waterloo Symphony - at the Press Conference held on Wednesday, October 4, 2006, 1:00 p.m. in The Embassy Room at Bingemans, Kitchener.

I want to thank you for coming today. I am pleased by your interest and by your attendance.

Today, our message is a difficult one. The Symphony has enjoyed a rich history of providing spectacular and memorable live performances to our community, and I’m sure there are few among us who have not enjoyed an afternoon or evening with the Symphony.

However, we have reached a point where the Symphony is in a serious financial situation – a situation that threatens our future in the Region.

While we have been able to sustain our financial security up until now, over the past 10 years, there have been a number of financial challenges.

Heading into the 2005/2006 season, there was an accumulated deficit of approximately $580,000. Through our 2005/2006 season, there was also a shortfall of approximately $600,000 leading to an accumulated deficit of $1.2 million. Between 2002 and 2006, our total revenue has declined by more than 6%. During the same time, our expenses have increased close to 11%.

The main reasons for the deficit were declining ticket sales and a cut in grant from the Ontario Arts Council, and shortfalls in special fundraising initiatives.

I want to assure you that the situation we are currently facing is not unique to the KWS. In fact, arts organizations across North America are facing similar challenges for a number of reasons. And other Symphonies in Canada have faced financial challenges and, though it was no doubt a tough battle, they were able to survive and indeed, they continue to thrive in their home communities today.

While the situation is not unique, it is serious. The challenge we are currently facing is to generate strength and prosperity for the KW Symphony. To do that, we need the immediate support and commitment of our community, our employees, our players, our subscribers and our sponsors.

Commitment is what helped build and strengthen this organization over the past 60 years. Commitment is what will ensure a continued future for KWS in our community.

Today, in response to our situation, we are launching Save our Symphony – SOS. This initiative has been developed to raise $2.5 million by the end of October 2006 – funds needed to help ensure a viable and successful Symphony for all of us to enjoy now and into the future.

$2.5 million is required to allow the Symphony to replenish its operating capital, to fulfill this season’s commitments, and to provide flexibility for the future. If commitments totaling $2.5 million aren’t realized then the Board will have little choice but to declare bankruptcy and the Symphony will cease to operate.

$2.5 million. We realize that this is an ambitious fundraising target. We are also confident that we can band together as a community and save the Symphony for future audiences to enjoy.

Throughout this Region, we have heard a lot of talk about vision, about the type of community we can aspire to be. Whether we’re talking about a smart city or an intelligent community, the presence of the arts and the presence of cultural organizations is an integral part of any vision for the Region.

University of Waterloo President David Johnston recently offered 10 goals that would help Waterloo achieve the status of knowledge capital by 2010. In doing so, he urged the community to make the area a cultural centre, and to support Kitchener’s application to the federal Cultural Capitals of Canada program. I’d suggest that a strong, sustainable symphony is a key component in creating that cultural centre.

What can the community expect to see over the next few weeks? Save our Symphony – SOS is a multi-faceted campaign that will involve several stakeholder groups. We will be using direct mail, e-newsletters, media advertising, and a phone campaign for starters. There will also be direct appeals to symphony supporters, community leaders, local governments and provincial and federal arts bodies. In fact, the Symphony Board and the players are committed to doing whatever it takes to make this campaign successful, to Save Our Symphony.

Through SOS, we’re calling upon our supporters and everyone in this community to act immediately and help ensure our Symphony’s vibrant and rich legacy continues now and in the future.

In addition to the campaign, we have been examining all aspects of the business model to provide a sustainable platform for the future. This will require contributions and sacrifices from all of us in different ways.

Management has also proposed a plan to reduce expenses and is identifying other short-term cost-cutting measures as part of our response to this issue.

We must continue to reduce costs and generate support in order to save our symphony. And with that process, comes some extremely difficult decisions that affect our employees and players.

Earlier today, we advised our staff and players of the situation. With deep regret, our Board must ask for a 15% reduction in fixed pay, with a potential to restore this cut through variable pay measures. We understand the toll this will take on our staff and players and appreciate their cooperation and understanding during this difficult time. We are considering a number of options that could help raise funds to restore some of the cut in pay. We are working closely with players and staff to evaluate and implement these ideas.

In spite of the challenges we face, we are optimistic about the future, and are focused on moving forward. We are confident that we can be successful in our campaign, and in looking ahead, will implement several exciting developments and changes to enhance our Symphony and create a renewed sense of excitement for our community and subscribers.

We have narrowed our search for a new Music Director and look forward to making an announcement very soon. This new addition to our ensemble will breathe new life into our organization, and build a sense of excitement in the Symphony as we progress into what we believe can be a prosperous and exciting new year.

Another goal for our Board is to find innovative ways to enhance the symphony experience for our community and attract a new and younger audience.

This is a difficult time for the Symphony – for our Board, for our staff, and for our players - I believe that the Symphony can and will be saved through the participation and support of our community. In fact, without that commitment and participation, the KW Symphony will not be able to continue.

In conclusion, I want to let you know that we realize that there may be some concerns about investing in our organization during this time when our future is uncertain. But we want to assure our potential donors that their investments will be investments in a sustainable symphony.

I am also pleased to tell you that 100% of the 18 Board members have pledged their financial support for a total of $230,000 - close to 10% of the overall community goal.

To survive tomorrow, we need the community’s commitments this month.

Thank you again for your interest and attendance today. That concludes the formal portion of our announcement. I will be available for any questions you may have. Dan Donaldson, KWS General Manager is also available should you have questions for him.


The Co-operators Supports Tree Canada's Post-Tornado Revitalization of Madawaska Valley

GUELPH - In the wake of the F2 tornado that ripped through the Madawaska Valley near Ottawa on August 2, the nearby town of Combermere is on the move to repair the extensive damage. When a disaster of this kind is visited on a small town, the community has to pull together. And The Co-operators is proud to be part of the effort.

The tornado wreaked havoc throughout the Madawaska countryside, pummelling local brush and wildlife. For their part, The Co-operators pledged $5,000 to Tree Canada to assist with tree planting efforts in the damaged area. The first tree was officially planted on September 27, Maple Leaf Day, when Canadians are asked by Tree Canada and partner organizations to reflect on the meaning of the maple leaf in their lives. The majority of the planting will take place in spring 2007.

Mike Rosen is vice president of Tree Canada, a not-for-profit charitable organization mandated to encourage and facilitate tree planting across the country. Rosen expressed pleasure at The Co-operators contribution. "We really appreciate it when private companies voluntarily step up to the plate to support our work. We're trying to work with the local community to repair the damage caused by the tornado - it's nice to know we don't have to do it alone."

The storm hasn't diminished Tree Canada's dedication to educating people on the indispensable role trees play in both the natural environment and in the developed areas where Canadians live and work. After all, trees act as the lungs of the earth, purifying the air we breathe. They also protect farms and watersheds against soil erosion and conserve energy by acting as natural insulation in residential areas, reducing heating and cooling costs. "As an insurer, we see the devastation that storms cause on a regular basis," said Kathy Bardswick, president and CEO of The Co-operators. "So it's very rewarding to help not only our clients but also their neighbours and the surrounding natural environment."

The donation was made in recognition of input provided by Co-operators staff, agents and others on the company's Corporate Responsibility Report. To find out more about The Co-operators vision for sustainability and to read the Report, please visit: www.cooperators.ca
PwC Volunteers Paint the Town With Habitat for Humanity

KITCHENER – A team of volunteers from PricewaterhouseCoopers’ (PwC) Kitchener-Waterloo office will be away from their desks today helping Habitat for Humanity paint the doors and trim of five condominium townhouses in Kitchener.

So how does PwC staff feel about putting down their laptops and painting for the day with Habitat? A PwC volunteer who took part in a similar Habitat project said, “Knowing that our work will help families in need was very rewarding. I’ve wanted to volunteer with Habitat for a while and this was the perfect opportunity to get out there and pitch in.”

Each year, all PwC Canada employees get a paid day off work to participate in a team-based volunteer activity. Team volunteering is about working together and helping in the community with organizations like Habitat for Humanity Waterloo Region. Habitat is an independent, charitable housing program that changes lives forever by building homes in partnership with families in need.

Just over one year into the program almost 1,200 staff have taken advantage of the chance to give back. Through more than 150 day-long projects to date, PwC employees across the country have contributed a running total of 8,000 hours of their time to their communities.

Team Volunteering is one of several initiatives of the PwC Canada Foundation. Established in 2004, the Foundation’s mission is to make a positive, lasting change in the community through the sharing of our time, expertise and resources. Other Foundation programs include:

- grants to develop charity leaders (100 grants for $2,500 each for a total of $250,000);
- grants to charities where staff and partners volunteer; and
- a Volunteer Awards program, where financial awards are made to charities in acknowledgement of the extraordinary volunteerism of PwC’s people.

During the past year, PwC staff contributed most than 30,000 volunteer hours to their communities in 2005.

Manulife to donate $250,000 to support doctor recruitment in Waterloo Region

WATERLOO-- Manulife Financial will make a significant commitment to physician recruitment for Waterloo Region by donating $250,000 during the next five years to support efforts spearheaded by the Greater Kitchener Waterloo Chamber of Commerce Health Care Recruitment Council.

“With more than 3,000 employees in Kitchener-Waterloo, Manulife is committed to take a leadership role to support efforts to ensure health services are here for our community, our employees and their many neighbours,” says Bruce Gordon, Senior Executive Vice President and General Manager of Manulife Canada.

“We believe the Chamber’s Health Care Recruitment Council has developed an excellent five-year strategy to help address the growing problem of insufficient health care practitioners for our communities and Manulife wants to support this strategy.”

The Greater Kitchener Waterloo Chamber of Commerce has been involved in family physician recruitment since early 1998 and recently stepped up efforts to close the gap between the community’s health care needs and services.

“We’re very pleased with Manulife’s strong commitment and the broad base of support from the local community for this initiative,” said Bruce Antonello, chair of the Health Care Recruitment Council. “This will support a range of new strategies and initiatives over the next five years that we hope will help us recruit additional physicians to meet our community’s critical need.”

The council’s primary goal is to ensure every resident of Kitchener-Waterloo-Woolwich has access to a family doctor. They also plan to help local hospitals recruit and retain specialists and help make our communities attractive to other health care professionals and support workers as well.

Based on provincial guidelines of one physician to 1,380 people, it is estimated that the community is under-serviced by more than 40 physicians. The council hopes to help bridge that gap during the next five years.

Although Manulife is the lead sponsor of the recruitment project, others supporting the initiative include Research In Motion, the Municipalities of Kitchener and Waterloo, the Township of Woolwich, Cowan and Bell.

Manulife also has a strong history of commitment to healthcare in the Region, Mr. Gordon added. Among the company’s local commitments have been a $1 million gift to the One Voice, One Vision campaign, the annual Manulife Bike & Hike for Heart that directly supports the local cardiac care centre, and a more recent commitment of $250,000 each to Grand River Hospital and St. Mary’s Hospital.

Cineplex Entertainment to Raise $300,000+ for Canadian Breast Cancer Foundation with 5th Annual Spotlight on the Cure Campaign

Cineplex Entertainment announced September 26 the launch of its annual Spotlight on the Cure fundraising campaign. The five year-old, signature event has been tremendously successful in surpassing its funding target each year since its inception. This year, theatre employees aim to raise $300,000 or more along with the generous support of theatre guests.

The 2006 Spotlight on the Cure campaign includes a number of elements that direct funds to the Canadian Breast Cancer Foundation. Each of Cineplex Entertainment's 132 nationwide theatres will sell "Message of Hope" buttons for $2.00 each with 100% of the proceeds going directly to the Foundation. There are three different buttons available, each with its own message: Give Hope, Give Courage, or Give Strength. A portion of every ticket sold in each theatre during the month of October will also be directed to the Foundation. Finally, a specially-created Spotlight on the Cure Combo Package is available exclusively at Cineplex Entertainment theatres. The package includes a regular popcorn, regular fountain drink, pink M&M's chocolate candy and a three month subscription to any of the Style Group magazines (including: Wish, Fashion and Fashion 18).

"Cineplex Entertainment is extremely proud of the fundraising work we do in support of the Canadian Breast Cancer Foundation," said Pat Marshall, Vice President, Communications and Investor Relations. "Each year, we expand the program to offer more value-added promotions and interesting and fun ways for our guests to support the cause, and each year we set a new record for funds raised. This year is our most exciting year yet as we offer our guests the unique opportunity to see their name on our giant screens," said Marshall.

"Put Your Star on the Big Screen" is a new program element this year that enables theatre guests to put their name, or the name of someone they love, on the big screen. Guests can register on-line at www.Cineplex.com and for a minimum donation of $5.00, will see their name appear during the month of November on Cineplex Entertainment's giant screens in communities across the country.

"Cineplex Entertainment is a tremendous champion of the breast cancer cause," said Mark Hierlihy, Director of Development, Canadian Breast Cancer Foundation, National Office. "Through their enthusiastic, committed efforts, Cineplex Entertainment enables the Canadian Breast Cancer Foundation to contribute thousands of dollars a year to breast cancer research, education and awareness programs. The Spotlight on the Cure campaign helps Canadians do something about breast cancer just by going to the movies during the month of October."

About the Canadian Breast Cancer Foundation

As the leading national volunteer-based organization dedicated to creating a future without breast cancer, the Canadian Breast Cancer Foundation works collaboratively to fund, support and advocate for relevant and innovative breast cancer research, meaningful education and awareness programs, early diagnosis and effective treatment, and a positive quality of life for those living with breast cancer. Founded in 1986, the Foundation has chapters in BC/Yukon, Prairies/NWT, Ontario and the Atlantic provinces. For more information about the Foundation, visit www.cbcf.org.

Environmental Partnership: Children’s Museum celebrates a unique 3-way partnership involving Zerofootprint and acts as a role model by having the event “offset”

Kitchener, ON – The Waterloo Regional Children’s Museum is celebrating its founders, supporters and members on September 30 with a special formal ceremony, hosted by Museum Board and Staff, beginning at 9am with a light breakfast and a formal report. At 10 a.m. the Museum opens to the public with a series of special workshops to celebrate back-to-school.

The event is the first step in the Museum’s development of a new plan to meet its original vision. The plan is based on a re-commitment to the collaborative spirit demonstrated by the many partnerships that have been part of its foundation since day one. It’s also based on a determination to make each new development in the short term a step toward the longer-term vision.

The new partnership that will be announced and explained on the 30th involves rare Charitable Research Reserve, in Blair, the new headquarters of Zerofootprint Waterloo Region.

“What rare is doing for the environment in our community is a real life example of what we are demonstrating to children and their families in the Museum,” says Jill Snider, Curricular Advisory Team, Waterloo Regional Children’s Museum. “Our Kids Inspiring Change - Energy Awareness and Conservation program – has been endorsed by both school boards and will run as a pilot program, starting this winter. Kids are agents of transformation and they are keen to protect and improve their environment.”

The Museum is also acting as a role model for kids and the community. The CO2 emissions resulting from the travel of attendees on the 30th, the electricity used during the event and the energy used in the production of event materials will be mitigated through carbon offsetting. The event is also natural resource responsible: the trees and water used to produce event materials will be restored to the environment through tree planting and watershed protection. These offsets will be carried out by rare Charitable Research Reserve, helping to clean the air and water for all of the Region’s residents.

The partnership of the Children’s Museum, rare Charitable Research Reserve and Zerofootprint will also be soliciting feedback from Museum-goers and Founders on the 30th. It will discuss the next stages of its plans, which include retrofitting the building to become a green exhibit itself and developing a “footprint” calculator that will allow kids to calculate the impact of their daily activities on the environment, as well as suggest ways to reduce these costs to our earth.

At 10am, the Museum will open to the public with a special back-to-school celebration. A series of workshops, called the Art of Language, will allow visitors to make connections among a variety of symbol-using activities, including Drumming – the Language of our Ancestors; Diamonds & Gems Jewellery – A Language of its Own; Little Hands Talking –Sign Language; Hieroglyphics; Cody/Binary Matrix and Techno-Poetry.

The Museum is open Tuesday through Saturday from 10am to 5pm and Noon to 5pm on Sundays. Admission is $7 and children under 3 always get in free. Parking is available immediately behind the museum in the Duke Street parking garage. For further information, visit the museum website at www.wrcm.ca or contact Visitor Services at 519-749-9387 x239.

Assisting non-profits through annual event

Cambridge - Eleven non-profit organizations from the Waterloo Region were the beneficiaries of free advertising and marketing services, during a 24-hour work-around-the-clock annual event known as CreateAThon®,

These services were provided by Punch Integrated Communications Inc., a Cambridge-based internal communications firm. The Punch team produced 35 projects valued at more than $74,000. The work ranged from brochures, posters and print ads, new identity materials to video and marketing/public relation plans.

The marketing marathon began at 8 a.m. on Thursday morning, September 14th and the new marketing materials were presented to non-profits at 8 a.m. on Friday, September 15th.

The event was made possible with the help of a few local organizations who generously donated their services for this event: Thompson Printing, JumpStart Gourmet, Memory Tree Productions, Fertnig Photography, and Xerox.

“It really feels good to be able to give something back to the community. I am extremely proud of the Punch team who worked so hard and produced incredible work in such a short time.” Says Scott Martin, Creative Director for Punch.

The CreateAThon 2006 clients included: Cambridge Autism Society, Learning Disabilities of K-W, Women's Crises Services, All Our Relations, Feed His People, Edward Johnson Music Foundation, Community Living Cambridge, K-W Sexual Assault Support Centre, Huntington Society, Block Parents, and the Guelph Alzheimer's Society. These agencies were chosen from an overwhelming number of applications.

Twenty-six agencies across the United States and Canada hosted CreateAThon® in their respective markets during national CreateAThon week. The national CreateAThon effort assisted 200 non-profits with more than 400 projects estimated at $1.5 million.

GUELPH’S CHALMERS OUTREACH & NIGHTLIGHT RECEIVE FOOD DONATION FROM LOCAL ORGANIZATION

Guelph – FTC Canada with headquarters in Guelph, Ontario is once again donating food locally. Two new recipients are Chalmers Outreach and Nightlight. These organizations were referred to FTC Canada by Colonel Lloyd Heatherington of Salvation Army Guelph, and they were both able to visit FTC’s warehouse to pick up emergency food to fill their cupboards and to assist them with the preparation of meals prepared to meet the needs of people in Guelph, Ontario.

“Since we are a local organization, it is necessary for us to be involved in our community,” said, Ken Dick, President of FTC Canada. “We are happy that hungry people are being fed in Guelph through Chalmers Outreach and Nightlight and we will continue to provide as much local assistance as possible.”

About FTC Canada:

FTC Canada is affiliated with Feed The Children U.S., founded in 1979 by Larry and Frances Jones. It is the 3rd largest international charity in the U.S. Our shared mission is to deliver food, medicine, clothing and other necessities to families who lack these essentials due to famine, war, poverty or natural disaster. Last year, Feed The Children and its affiliates shipped 183 million pounds of food and other essentials to children and their families throughout the world, providing 1.5 million meals a day. FTC Canada continues to partner with many Canadians interested in helping meet the needs of hungry children. Through our head-office and warehouse are located in Guelph, Ontario


Toronto Raptors RED/WHITE Inter-Squad Scrimmage announced for the Waterloo Memorial Recreation Complex

The City of Waterloo in conjunction with The United Way of Kitchener-Waterloo and Area are hosts for the Toronto Raptors RED/WHITE Inter-Squad Scrimmage.

The RED/WHITE Inter-Squad Scrimmage will be held at the Waterloo Memorial Recreation Complex on SATURDAY OCTOBER 7, 2006.

Scrimmage time is set for 12:00 noon.

To catch this exciting action, tickets will go on sale tomorrow Friday September 22, 2006 at 12:00 noon.

Tickets are a $12.50 donation per ticket with a 4 ticket maximum.

The proceeds from the RED/WHITE Inter-Squad Scrimmage will go to the United Way of Kitchener-Waterloo and Area.

In person ticket purchases only at the Waterloo Memorial Recreation Complex box office. Box office hours are:

Friday September 22 — 12 noon till 6:00 pm
Saturday September 23 — 10:00 am to 4:00 pm
September 25 to September 29 – Regular hours 10:00 am to 2:00 pm

All proceeds from the scrimmage will go to the United Way of KW. 
The Kitchener-Conestoga Rotary Dream Home officially opened this month.

Tickets are once again $100 or three for $250. This year’s home is worth over $500,000 and there are 140 early bird prizes to be won. Go to www.rotarydreamhome.com

I encourage you to go visit the home. The third floor loft with the wide screen tv and Bowflex is my favourite room. Tickets are available at the home or I would be pleased to drop by and deliver one to you. Good luck and thanks for supporting Rotary and this year’s recipients, KidsAbility.

Brian Hunter
President, Kitchener Conestoga Rotary Club & Director & District Manager Roynat Capital
101 Frederick Street, Suite 605
Kitchener, Ontario, N2H 6R2
Tel: 519.742.5774
Fax: 519.742-1300
E-Mail: hunterb@roynat.com

WATERLOO REGION CATHOLIC SCHOOLS RAISE MORE THAN $400,000 FOR CHARITY

Total Raised In 2005-06 Amounts To $15 For Every Staff Member And Student

Kitchener --In yet another demonstration of the added value Waterloo Region's Catholic Schools bring to the community, the Catholic School Board today announced more than $400,000 was raised for charity in Catholic schools and administrative centres during the 2005-06 school year - bringing the total raised by the Board for charity since 1998 to almost $2.5 million.

"The fact that our charitable contributions continue to rise even in an era of declining student enrolment across the province speaks volumes about the heart and compassion of our students and staff," said Education Director, Roger Lawler. "Among the seven 'Graduate Expectations' we place on our students are the roles of 'collaborative contributor' and 'responsible citizen'. We're very proud to see our staff leading by example and our students contributing to their community in such a meaningful and impactful way. This is 'character education' in action!"

The following cross-section of organizations benefiting from the funds illustrates the diversity of causes supported by Catholic schools (schools determine their own fundraising objectives based on student, staff and parent input):

United Way of K-W and Cambridge
Stephen Lewis Foundation
St. Vincent de Paul Society
Royal Canadian Legion
Food Bank of Waterloo Region
Cancer Society
Multiple Sclerosis Society
Heart & Stroke Foundation
Hospital For Sick Children
Ronald McDonald House
Children's Wish Foundation
World Vision
House of Friendship
St. John's Kitchen / The Working Centre
Humane Society
ROOF
UNICEF - Clean Water Project
Terry Fox Foundation
Habitat For Humanity
Angel Tree / Tree of Hope
Lang's Farm Village Association
Out of the Cold Program
Canadian Red Cross
Anselma House
Catholic Development & Peace
Mennonite Central Committee
CNIB
Christian Child Care International
Catholic Family Counselling
Marillac Place
KidsAbility
Lion's Foundation (Guide Dog Training)
Sunbeam Home
Right-to-Life (KW & Cambridge)
Big Brothers / Big Sisters
Special Olympics
Family & Children's Services
St. Mary's Hospital / Cambridge Memorial Hospital / Grand River Hospital
Send-em Off Smiling
Lutherwood Foundation
Monica-Ainslie Place
Mary's Place
Holy Childhood Association
Lissard House
McMaster Neo-natal Unit

The Waterloo Catholic District School Board, representing more than 100,000 Catholic school supporters, operates 52 schools and four adult education facilities serving more than 30,000 elementary, secondary and continuing education students in Waterloo Region - continuing a tradition of education excellence first begun in 1836.

Gates backs 'Green Revolution' in Africa
By Greg Levine, Forbes

In the biblical Book of Revelations, "Famine" is named as one of the four horsemen who usher in the apocalyptic end of the world.

The Bill & Melinda Gates Foundation is fighting to stop pestilence, war and untimely death -- so it stands to reason the organization would try to stop agricultural disaster, too.

On Tuesday September 12, 2006, the powerful philanthropy announced a $150 million initiative to help some of Africa's poorest farmers.

The group co-founded by Bill Gates is joining with the Rockefeller Foundation to orchestrate a radical change in African agriculture. Spearheading a coalition called Alliance for a Green Revolution in Africa (AGRA), the effort is geared to "dramatically increase the productivity of small farms, moving tens of millions of people out of extreme poverty and significantly reducing hunger."

The drive is continuing an earlier Green Revolution, fomented by the Rockefeller Foundation between the end of World War II and the 1960s. Back then, the philanthropy synonymous with David Rockefeller had blazed trails in the evolution of agriculture in Latin America and South and Southeast Asia. According to a statement from the Gates Foundation, the 20th century version of the "revolution" helped to increase food production by 100%, turning the tide against vast starvation.

"The original Green Revolution was a huge success in many parts of the world," said Judith Rodin, president of the Rockefeller Foundation. "Unfortunately, in Africa, while there are many positive efforts, momentum is going the other way."

Gates explained that, "No major region around the world has been able to make sustained economic gains without first making significant improvements in agricultural productivity."

He described the perilous state of millions of Africans today -- yet the founder and chairman of Microsoft (nasdaq: MSFT - news - people ) is cautiously optimistic that the tide can again be turned.

The world's richest man declared, "Melinda and I also have seen reason for hope: African plant scientists developing higher-yielding crops, African entrepreneurs starting seed companies to reach small farmers, and agrodealers reaching more and more small farmers with improved farm inputs and farm management practices. These strategies have the potential to transform the lives and health of millions of families."

Can Gates and AGRA change the fate of humanity? The story, fortunately, is still being written.
© Forbes.com Inc

Walk for Heart (fomerly known as Mother Daughter Walk)
Riverside Park Bandshell, Guelph

Walk starts at 1:30 pm
2.5 km and 5.6 km

© Goodie bags for all walkers!
© Complimentary food and drink will be available courtesy of our sponsors!
© Children’s & teen’s activities!
© Health & wellness Area!
© FREE massages!
© Family Entertainment!
© Sign-up as a team of five or more people and receive a banner to decorate and display your team spirit and be eligible to win a prize!

The Walk is a fun-filled fundraising event that is a non-competitive walk for friends, family & co-workers to enjoy! Most importantly, on this one special day, the country comes together for heart health. So join us for this exciting event and spend time with friends and family while walking – a great way to keep your heart healthy! And you’ll be helping us find the answers to heart disease and stroke, Canada’s leading cause of death.

For more information or to register, call the Wellington-Dufferin Heart and Stroke Foundation at 519-837-4858 website

The Prostate Cancer Research Foundation of Canada selected as Canadian Charity of Choice by Mercedes-Benz Canada

TORONTO - Mercedes-Benz Canada has chosen the Prostate Cancer Research Foundation of Canada as its charity of choice in an effort to educate Canadian men and their families about the threat of prostate cancer and to raise funds in the fight against the disease. "We made the decision to aim our philanthropic focus on this particular cause in an effort to make a difference," said Marcus Breitschwerdt, President & CEO of Mercedes-Benz Canada. "We are embarking on a long-term partnership and look forward to working closely with the Foundation to raise awareness of prostate cancer, encourage more men to get tested for the disease, and help fund more innovative research."

The Prostate Cancer Research Foundation of Canada's mandate is to support leading-edge research that helps men today through advances in screening, diagnosis, and treatment. It also promotes prevention and early detection of the disease as a means to better men's chances of leading prostate-healthy lives.

Mercedes-Benz Canada has been a supporter of the Foundation since 2003 and has raised funds for the Foundation through some of its own events. It has also sponsored Foundation events such as the Father's Day Run and the Green & White Gala. The new partnership involves a steady commitment throughout the calendar year including the Mercedes Trophy golf tournaments, event sponsorships, co-branded advertising efforts and cause marketing promotions in Mercedes-Benz dealerships.

"We are privileged to welcome Mercedes-Benz Canada as one of our national partners," said Foundation President & CEO John Blanchard. "With the strength of their brand behind our cause, we are sure to reach more men than ever before and raise the profile of prostate cancer equal to the threat it poses. There are currently over five million Canadians in their at-risk years, and this number will continue to rise as the baby boomers age. Through its commitment, Mercedes-Benz has asserted that the time to act is now."

The Prostate Cancer Research Foundation of Canada is the leading national organization devoted solely to eliminating prostate cancer. Its mission is to fund research into the causes, cure, and prevention of the disease. Prostate cancer is the number one cancer threat to Canadian men. It will afflict 1 in 7 men in their lifetime. The Foundation is committed to changing this reality.

Robert Milton Supports Local Charity with Moving Business Forward Donation

Guelph - Robert Milton, Chairman, President & CEO of Ace Aviation Holdings Inc. and Key note speaker at the first Moving Business Forward Conference, September 13, 2006, at the River Run Centre in Guelph, has directed his honorarium for presenting at the conference to support Autism Ontario – Wellington Chapter. The $10,000 donation will almost double the funds available to local families affected by autism and will make 2006-7 a banner year for the association.

“I am pleased to support a worthy cause in the local community,” said Milton. “I appreciate that Moving Business Forward has given me the opportunity to direct these funds and I hope the donation will make a difference to the lives of autism affected families in Wellington County.”

For Autism Ontario – Wellington Chapter, this donation will mean that they can reach twice as many families and support them through the Summer Funding program which allows families to send their family members with autism to camp, provide on-to-one workers to accompany them to camp or just to help provide trained one-to-one workers to stay with them during the summer months when official schooling or programs are on break.

“We are very grateful for this donation and are thrilled that Mr. Milton considered us,” said Sharron Staniforth, President of Autism Ontario – Wellington Chapter. “The impact this donation will make on local families will be incredible, and the improvement in quality of life for these families will be immeasurable.”

All speakers at the upcoming Moving Business Forward are directing their honorariums to the charities of their choice, including Change Now, the Kitchener Waterloo Food Bank, Princess Margaret Hospital and the Bridges Capital Campaign in Cambridge.

Moving Business Forward is a not-for-profit venture with additional proceeds to be donated to the Guelph Chamber of Commerce’s Millennium Scholarship Fund, supporting skilled trades development.

For more information on Moving Business Forward and the scheduled list of presenters, or to purchase tickets for the event, visit the Moving Business Forward Web site at movingbusinessforward.ca or contact the River Run Centre in Guelph at 519-763-3000 or 1-877-520-2408. Tickets are $169 and include a catered lunch by Appetizingly Yours Catering.

PUNCH CHOOSES WATERLOO REGION NON-PROFIT ORGANIZATIONS TO RECEIVE FREE CREATIVE SERVICES

Cambridge, ON. — 11 Waterloo Region non-profit organizations will be the beneficiaries of free advertising and marketing services provided by Punch Integrated Communications Inc. in its first annual CreateAThon®. The 24-hour work-around-the-clock effort will begin Thursday, September 14th.

Organizations selected as CreateAThon clients this year include: Cambridge Autism Society, Learning Disabilities of K-W, Women’s Crises Services, All Our Relations, Feed His People, Edward Johnson Music Foundation, Community Living Cambridge, K-W Sexual Assault Support Centre, Huntington Society, Block Parents and the Guelph Alzheimer’s Society.

Punch received an overwhelming number of applications from non-profit agencies across the Waterloo Region. They expect to produce between 35 and 40 projects for the organizations selected with an estimated market value of more than $100,000. “It is always a difficult task to select only a few non-profits to work with from the pool of applications,” says Jen Pescod, Human Resource Manager. “All the groups who applied do such great work for so many people. I wish we could help them all.”

Punch will partner with Thomson Printing to expand CreateAThon benefits to the selected non-profits. Punch would like to thank Jumpstart Gourmet for providing food to staff in their support of the effort.

To date, 30 advertising and marketing firms across North America and Canada have joined the CreateAThon® network and have pledged to hold 24-hour creative marathons in their respective markets.
WORLD RECORD LARGEST SMOOTHIE GETS BROKEN AND PROCEEDS DONATED TO CANADIAN CANCER SOCIETY

Kitchener, Ontario — after 7 blenders, 3.5 hours of blending and over 25 000 ounces of smoothie (740 litres), one of the Booster Juice stores in Kitchener broke the current record for the World’s Largest Smoothie. To break this record Booster Juice had to surpass the previous record of 333 litres! City firefighters were on site to help in the attempt to enter the Guinness World Records by making the world’s largest smoothie. Best of all, Booster Juice raised $1,000 for Canadian Cancer Society by selling the world’s largest smoothie in 24 oz cups after the record breaking event.

“As always we are excited to have set yet another benchmark in the Juice and Smoothie Bar industry and support such a great charitable organization” states Dale Wishewan, Booster Juice President and CEO. The event took place on July 22nd at noon in the Sunrise Shopping Centre in Kitchener, Ontario.


Waterloo Region Welcomes over $763, 800 in Ontario Trillium Foundation Grants

Ten Waterloo Region Organizations to Benefit as Grant Recipients

Kitchener Centre MPP John Milloy welcomed $763, 800 in Ontario Trillium Foundation (OTF) funding on July 26 for ten local organizations impacting Waterloo Region.

“These organizations provide invaluable services to our Region and I am thrilled that they are receiving this support,” said John Milloy, “Their innovation and collaboration will strengthen our community.”

OTF Board member Harmail Basi and Grants Associate Wendy Dempsey joined representatives from the grant recipient organizations to celebrate the funding announcements.

The ten OTF grants announced include:

Association Francophone de Kitchener-Waterloo: $32,000 over one year to hire a co-ordinator who will organize social and recreational activities for Francophone youth in the region, and support a strategic plan and needs assessment initiative for this new organization.

Business & Education Partnership of Waterloo Region: $84,000 over two years to build the organization’s capacity, which will ensure ongoing improvement of program quality, and develop and apply best practices and efficiencies to strategic planning, board governance and community partnering

The Collaborative for Non Profit Enhancement C/O United Way Kitchener - Waterloo and Area: $150,000 over two years to build a collaborative vision for the voluntary sector in the community. From there, an action plan will be created to test models and gain applied experience in strengthening the effectiveness of the not-for-profit sector.

The Food Bank of Waterloo Region: $75,000 over 10 months towards the overall cost of replacing the roof on the food distribution warehouse, enabling the agency to provide safe and healthy emergency food to 65 member agencies serving 25,000 low-income people annually in the region

Kitchener-Waterloo Fastball Promotions Inc.: $15,200 over six months to purchase equipment that will be used by physical activity programs and to organize fastball clinics. This will help to increase the skills of children and youth involved in sports.

Kitchener-Waterloo Multicultural Centre: $31,600 over one year to design and test the feasibility of a partnering program that will match local professionals with unemployed new Canadians, improving their employability.

ROOF (Reaching Our Outdoor Friends): $75,000 over one year for transitional resources to maintain outreach services and programs for youth at-risk in Waterloo Region, enabling the organization to recover from unexpected setbacks, re-establish itself and become more financially viable.

Social Purchasing Portal c/o Opportunities Waterloo Region: $207,100 over three years to develop and implement a social purchasing portal, an innovative on-line database tool that builds and strengthens relationships between the not-for-profit and business sectors and increases employment opportunities.

Sunrise Cricket Club: $23,000 over one year to contract a coach and obtain proper equipment that will provide safer playing and team training sessions in Kitchener-Waterloo.

The Working Centre: $70,900 over six months toward the overall cost of installing a lift and completing the interior and exterior renovations to the 97 Victoria Street community centre in Kitchener, which will provide services to populations at risk.

The Ontario Trillium Foundation, an agency of the Ministry of Culture, receives $100 million annually from Ontario’s casino initiative. Ontario Trillium Foundation grants are awarded to fund capital, operating and/or specific project costs in support of: Arts & Culture, Environment, Human & Social Services, and Sports & Recreation. The Foundation’s mission is to build healthy and vibrant communities in Ontario through investments in community-based initiatives.