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Marketing
BC Chapter of American Marketing Association names Rosa Marinelli as President
VANCOUVER - The BC Chapter of the American Marketing Association (BCAMA) has named Rosa Marinelli as President for 2008 and 2009. Marinelli will lead one of the most highly regarded chapters in North America which is comprised of over 500 members and over 3000 BC marketing, advertising, and communications professionals. The strength of the association has always relied on its dedicated leaders and Marinelli, who has served over four years on the board, now has the unique opportunity to lead and educate members to meet the challenges of tomorrow.
"It is a great honour to serve as President of such a prestigious
organization" says Rosa Marinelli, President of the BCAMA, "I am excited to
contribute to the continued growth and education of the BC marketing
community."
With over ten years of marketing experience, Marinelli is currently the
Marketing Manager for Panago Pizza delivering on numerous marketing
initiatives including product and pricing development, local promotions and
community involvement management, and national promotional campaign
management.
Prior to that, Marinelli was employed at Tourism Vancouver in Corporate
Sponsorships. In this role, she ensured the successful delivery of long-term
strategic alliances with corporate partners through development and
implementation of activation programs and integration of sponsors into
organizational sales and marketing activities both trade and consumer
targeted. She was also the Marketing Manager of Kester Grant College, sister
college of the British Columbia Institute of Technology. Rosa's international
marketing experience extends to Asia and Europe, and includes work with
organizations such as Vancity, Sar Transit, Overwaitea Foods, Visa
International and many others.
The BC Chapter of the American Marketing Association (www.bcama.com) has
been the province's leading marketing source since 1955. With approximately
500 members, the BCAMA is a non-profit association made possible by a
dedicated team of volunteers including Board Members, Committee Members and
Sponsors. As one of the most highly regarded chapters in North America, BCAMA
was awarded with the prestigious international "Chapter of the Year" in 1995,
1996, "Chapter of Excellence" in 1997, special merits in 2004 and 2006, and a
"Membership Merit Award" in 2007. For more information, please visit
bcama.com.
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