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MEDIA
A New Globe Investor for a New Economy
Faster, friendlier and smarter - enhanced Globe Investor helps investors
make informed decisions about their money
TORONTO - The Globe and Mail has unveiled a significant
redesign and enhancement of Globe Investor, its comprehensive web site for
Canadian investors. Available at www.globeinvestor.com, the redesigned site is
powered by a new, state-of-the-art platform that provides timelier news and
information and a wider range of tools.
Globe Investor is a one-stop resource that offers insights and tools for
managing investments including portfolios, stock watchlists, alerts, research,
analysis and expert commentary. Improvements include a fresh new look,
redesigned tool set, simplified navigation, faster access to information, and
more up-to-the minute news.
"Managing personal finances and investments during these troubled times
is no easy feat for investors, regardless of the size of their portfolios,"
said Phillip Crawley, Publisher and CEO of The Globe and Mail. "Globe Investor
is a trusted and credible source of information that gives investors an added
level of confidence when making decisions about their money."
"Knowledge is critical ammunition for investors at any level," Crawley
added. As part of its resources, Globe Investor has a 15-question Investor iQ
Test to help an investor determine their general level of investment
knowledge. The iQ Test is available at: www.globeinvestor.com.
Globe Investor delivers on its promise to be fast and simple, and easily
customized to meet individual needs. Some of Globe Investor's most compelling
features include:
- an exciting new fully integrated watchlist tool that can track
stocks, funds and ETFs in one place
- new market spotlight widget for quick glances at indexes and movers
in your watchlist
- the most comprehensive information on Canadian stock and fund data
- breaking news coverage
- advice, insight and industry news from Canada's top investment
experts
- a new focus on investor education and personal finance
- videos and bogs by ROB columnists including David Berman and Rob
Carrick
- how-to videos for new investors and visitors
- the industry's best online help
Leadership in Online Financial Resources
The redesign of Globe Investor is part of a major initiative by The Globe
and Mail to re-engineer and harmonize its suite of financial websites. Since
being launched in 1998, Globe Investor has become the preferred destination
for Canadian investors who want authoritative financial information, smart
tools and a deeply personalized experience.
The site attracts an average of 1.3 million unique visitors a month
(Source: Omniture, past six months). The Globe and Mail has extended its
editorial leadership and credibility in personal finance to create a powerful
investor resource.
"We are focused on ensuring that our web resources for investors are the
best in Canada," said Crawley. "As a multi-platform business, we continue to
expand our capabilities by investing significantly in our systems, content and
information technology infrastructure. With the new Globe Investor site, we're
taking an important step closer to realizing our digital strategy."
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