Mississauga – Fully Loaded Tea (FLT) is pleased to announce the appointment of Mike Launer as National Sales Manager. A veritable tea industry veteran with previous experience at Revolution Tea and RC Bigelow, Mr. Launer brings more than two decades of sales experience to the FLT brand.

“Fully Loaded Tea is fortunate to have someone of Mike’s caliber on our team,” explains Katya Popoff, co-founder of FLT. “His extensive knowledge of the grocery industry, combined with a proven track record of positively increasing sales and distribution networks, will elevate Fully Loaded Tea’s bold, opinionated brand to new heights.”

Mr. Launer has more than 17 years of experience in the specialty tea industry. He recently held the position of Vice President of Retail Sales at Revolution Tea where he helped establish the company as a national brand. During his time at Bigelow Tea, Launer managed $28 million in sales. Launer’s extensive sales experience also includes history at Vic’s Gourmet Popcorn and the Campbell Soup Company.

“I am delighted to represent the finest specialty teas available on the market today,” says Launer. “I am excited at the huge potential for FLT’s continued growth, and enthusiastic to commence expansion of Fully Loaded Tea’s product line throughout Canada and the United States.”