../Morning Post
Posted November 26, 2009
____________________
2009 Auto Restructuring

2011 Buick Regal to be Built at the Oshawa Car Assembly Plant

Second new car built on Oshawa's state-of-the-art flexible manufacturing line; Production to begin in first quarter 2011

OSHAWA - North American production of the all-new 2011 Buick Regal was today confirmed for the Oshawa Car Assembly plant beginning in Q1 2011. The new 2011 Regal is a midsize sport sedan based on the award-winning Opel Insignia - the 2009 "European Car of the Year" - and it brings all of Insignia's award-winning design, technology and European-inspired performance capabilities to the North American market.

"The new Regal gives Buick a modern performance sedan and its production here in Oshawa is terrific news for our employees, the CAW, dealers and suppliers," says Arturo Elias, president, General Motors of Canada. "Combining Buick's top position in the industry in terms of brand quality with the Oshawa Car Plant's long-standing reputation for top quality assembly means customers' highest expectations will be met with this midsize sport sedan."

Production of the new Buick Regal is the latest in a string of positive news for GM manufacturing in Canada including:

-- Oshawa Car Plant running maximum overtime since June 2009 that will
continue into the new year to keep up with demand for the Chevrolet
Camaro
-- Production of the Camaro Convertible in Oshawa beginning in Q1 2011
-- The recent addition of a 3rd shift plus scheduled overtime at CAMI
Automotive to keep up with strong demand for the all-new Chevrolet
Equinox and GMC Terrain
-- The investment of $C90 million in CAMI Automotive which will add an
additional 40,000 units of capacity to current production and result in
full employment at CAMI
-- The introduction of flexible transmission production at GM Canada's St.
Catharines facility beginning with assembly of the fuel-efficient
6-speed front-wheel-drive transmission

The new Buick Regal joins the Chevrolet Camaro and Equinox and the GMC Terrain as the fourth new vehicle in the production commitment that was part of the agreement with the Canadian and Ontario Governments. A fifth vehicle will be named at a later date.

Submit press release to pressrelease@exchangemagazine.com - Editor Jon Rohr - Content published on this site represents the opinion of the individual/organization and/or source provider of the Content. ExchangeMagazine.com is non-partisan, online journal. Privacy Policy. Copyright of Exchange produced editorial is the copyright of Exchange Business Communications Inc. 2009/*.*. Additional editorials, comments and releases are copyright of respective source(s) and/or institutions or organizations.

 


Contact a Account Manager

Current Issue November/December 2009
Subscribe to Exchange Online today



Subscribe to Exchange News Daily












Top North American
Exchanges


Toronto
Montreal
American
Chicago
Nasdaq
New York

Submit Press Release
Visitor Centre
Weather
Advertising Inquires
Email
Tel: 519.886.0298

Subscribe to Exchange Magazine Print Edition

Contact Information:

Publisher:
Exchange Business Communication Inc.
Waterloo, Ontario, Canada
Tel: 519.886.0298

Editor-in-Chief
Jon Rohr
editor@exchangemagazine.com

Account Manager
John Hobin
advertise@exchangemagazine.com

<