Open Text Web Solutions Add Global Website Deployment Capabilities
Web Solutions for Multi-Sites Helps Customers to More Cost-Effectively
Localize and Manage Multiple Global Web Sites
WATERLOO - Open Text(TM) announced
availability of the latest release of Open Text Web Solutions. Available to
customers now, this new release offers a number of additional enhancements to
what is already a core strength of Open Text Web Solutions: Helping customers
translate, manage and synchronize multiple websites worldwide. Web Solutions
is an integral component of the Open Text ECM Suite, the industry's most
comprehensive suite of content services used by tens of thousands of
The enhanced functionality is part of a complete solution called Open
Text Web Solutions for Multi-Sites that gives customers everything they need
to develop a global Web presence. It helps large enterprises to more
efficiently share corporate information, leverage existing translation memory
tools such as Across Systems(R) or SDL TRADOS(R), and to personalize the user
experience. For small and mid-size businesses, it provides a simple and
cost-effective tool for expanding globally.
The challenge of managing global websites across many markets is growing
as companies work to establish their brands across many diverse markets in an
increasingly competitive global arena. Customer communication in a local
language is growing in importance in marketing and sales, and is critical for
companies trying to expand in key markets. Websites are a critical part of
this equation but many organizations are overwhelmed by the processes involved
in managing multiple sites across many countries.
"The challenges of building an effective Web presence across diverse
markets around the world are greater than ever, as user expectations become
increasingly sophisticated," said Daniel Kraft, Senior Vice President,
Corporate Strategy at Open Text. "With the latest release, we've made it easy
to share and distribute content on a global basis to ensure consistent
branding, and to attract and engage visitors in their native language on a
site that is personalized to reflect their culture and needs."
For organizations with a global presence, Web Solutions for Multi-Sites
adds new content distribution services that make it easy for Web localization
teams to share and update content via a centralized content pool. Team members
are automatically notified when content changes or updates become available.
Once localized content is added to this pool all countries that use the same
language can use this content for their local websites. A new Content
Translation Management module offers translation workflow integration,
expanded support for computer-aided translation tools, and export to
standardized XLIFF formats. XLIFF, which stands for XML Localization
Interchange File Format, streamlines the exchange of localization data among
companies, vendors and across software tools.
Phoenix Contact GmbH & Co. KG, a world industry leader in electronic
interface and industrial automation technologies, uses Open Text Web Solutions
in conjunction with the firm's SDL TRADOS Translation Memory system to ensure
prompt translation of content.
"We manage 43 websites in 27 languages with Open Text Web Solutions,"
said Carsten Rheker, Internet Project Leader for Phoenix Contact. "For our Web
editors the system is very easy to use because all the workflows can be driven
through the same Open Text user interface. With just a few mouse clicks the
language can be selected and the translation process started. From there, it
Open Text, with more than a decade of experience in leading Web Content
Management (WCM) software, provides Web Solutions to create, manage and
deliver the content that drives business. The content management and delivery
solutions are recognized throughout the industry for their legendary ease of
use and feature leading multilingual support; enterprise Web 2.0 capabilities;
content integration; and contextualized delivery. From mid-market to
enterprise, more than 2,600 organizations around the world rely on this
expertise to create, manage and deliver personalized Web experiences for their
intranets, extranets and Web sites.